The field of digital marketing in China is developing at an impressive speed, gradually evolving from an initial exploration to a mature market. This article will review the development history of digital marketing in China, discuss the current market situation and the challenges facing the industry, with a view to looking forward to the future of this field. The History of Digital Marketing in…
China Internet Marketing & Tips
Marketing Mistakes Foreigners Make in the China Market
With the rapid development of China’s economy, the importance of this huge market with a population of 1.4 billion has become increasingly prominent for foreign companies. The importance of the Chinese market According to statistics from the National Bureau of Statistics of China, China’s GDP growth rate has remained above 6% in the past 10 years. The WTO announced in 2020 that China replaced the…
Practical Tips of Conversion Rate Optimization
Marketing expert Gary Vaynerchuk tells a real experience in his best -selling book “CrushING It!” How he helps a hotel to increase business conversion rate. Gary mentioned that the conversion rate of this hotel’s website is very low, and only 2-3 visitors per 1,000 visitors become customers. So Gary and the team were optimized, starting with the website speed and mobile terminal optimization, then added…
How to Find Your Reliable & Trustworthy Partner in China
Finding a reliable and trustworthy partner is especially important in the early stages of entering the Chinese market. The Chinese market is huge and complex, and working with a reliable partner can help foreign companies reduce risks and gain advantages in the fierce market competition. But finding such a partner is not easy and requires careful examination and strategy. This article will introduce the importance…
How to Do B2B Marketing on WeChat
WeChat is the most popular social media platform in China and the app that people use the most to socialize online. As of June 2021, the number of monthly active users of WeChat has exceeded 1.1 billion, covering almost all Internet users in China. WeChat occupies an unshakable position in the Chinese social media market. WeChat daily active users and average daily time spent In…