The market size of China’s cross-border imported retail e-commerce in 2017 was approximately US$18.81 billions, with an increasing rate of 49.6% year-on-year. It is estimated that the market scale will exceed US$48 billions by 2021. Authentic guarantees and logistics network become key capabilities for the development of the cross-border e-commerce industry. Innovation models happen continuously, while user experience gets enhanced through offline retail stores and artificial intelligence applications. The main imported commodity…
Category Archives: China Marketing Articles
Top 20 App in China, March 2018
In the top list of mobile applications in March 2018, WeChat ranked first with 97.09% of active users, followed by QQ with 67.08% of active users, and AliPay plays third with its 46.73%. In terms of active user growth, HR applications perform much better as it’s now in job hunting season. 51Job and Zhaopin are the leading players in this section, with the growth rate exceeding…
WeChat Users Keeping Growing Through Tencent AI & e-Payment
The latest data shows that the number of monthly active WeChat users has reached 1 billion (MAU). Although its growth rate in the third quarter of 2017 was 15.8%, there has been no doubt that the growth rate has steadily decreased. With the slowdown in the number of WeChat users, Tencent is taking advantage of WeChat as personal connection, commercial and service bridges to drive…
Cross-border eCommerce not Worried, but Long Way to Go in Chinese-American Trade War
On March 22, US President Trump signed a trade memorandum with China. According to the press release of the White House, the United States will impose a 25% tariff on products such as aerospace, information and communications technology, and machinery, and the amount involved can reach 60 billion US dollars. There are more than 1,300 products that may be affected. In 2017, the US trade…
Chinese Youth love Europe, Young Women Want HPV Vaccines
The World Tourism Organization of United Nations expressed lately that more than a fifth of the total expenditure of international tourists comes from Chinese tourists, followed by the United States with 1/2 of Chinese expending. Chinese tourists exceeded 130 million in 2017, with a spend of 115.29 billion US dollars and keeping the largest source of outbound tourism in the world, according to Tourism Institute of China. 2018 is the year…