Baidu, the Chinese search giant with its 70% market share, used to keep its changing as always in Baidu SEO and/or Baidu SEM, which may covers partially its ranking algorithm, PPC policy, secret sandbox, keywords censorship, etc. From this point, every webmaster has to face this challenge, and try to come up with every of Baidu change, in terms of SEO and PPC game particularly….
Category Archives: China Marketing Articles
Baidu SEO Updates
Here’s a list of update records on Baidu SEO from Baidu officially, including Baidu algorithm, Baidu search rules and policies, etc. July 31, 2017: to admit AI is playing key role in search business nowadays, since 2012. July, 2017: to give better service to those VIP members of Baidu Webmaster club, with quick response and support, as Baidu regards websites as its suppliers. June, 2017: hurricane algorithm…
Market Trends of China Outbound Tourism
China is a fast emerging major player in the outbound tourism market for the whole world. According to CNTA, government statistics show that the China outbound tourists reached 122 million in 2016, with the increasing rate of 4.3%. And the total expense went to US$109.8 billions, 5.1% increasing in comparison with 2015. How Chinese Get Information on Outbound Travel The top 3 channels Chinese outbound…
How You Talk with Your China Clients Directly Even You Don’t Know Chinese
It’s really necessary to communicate with your clients deeply, listen to their requirements directly, what they think about your products. This helps you greatly understand your business opportunity in the huge China market. You may doubt how to access to potential Chinese, talk with them since there’s obviously the language barrier. No worry. Provided you’re looking for those clients who manufacture test machine in China,…
Top 3 Mistakes in Chinese Versions of Global Businesses
China is on its inevitable path to being the world’s largest economy, with $9 trillion GDP, 1.3 billion people and fast growing middle class. This makes crucial important for any business with global aims nowadays. Since Chinese consumers prefer online shopping in native Chinese, more and more come to set up Chinese version of website, expecting selling products to Chinese, but some keep struggling to…