How do Chinese auto companies market during the market downturn? We summarize automobile marketing trends from different dimensions such as channels, audiences, technology, content, and scenarios. Trend 1: Auto Cloud Marketing is popular Due to well-known reasons, the passenger flow to the store has been greatly reduced, but this also gave birth to a new model of automobile marketing-cloud marketing. In this special period, the…
China Internet Marketing & Tips
Blockchain-Based e-Commerce is Coming in China
Blockchain, as a synonym for trust, directly satisfies users’ experience of product quality and service quality. The emerging e-commerce industry has matured, and a new e-commerce model constructed through blockchain technology has arrived. What changes will blockchain bring to the e-commerce industry? 1. Centralized e-commerce platforms are slowly disappearing Consumers now shop on major e-commerce platforms. These e-commerce platforms are doing credit endorsements for transactions…
Colombian Flowers Blooming in the Chinese Market
Flowers Wayuu is located in Guasca, a small city about 30 kilometers north of Bogota, the capital of Colombia. This 17-hectare farm grows different varieties of roses throughout the year, with an annual output of 17 million. During the National Holiday in China in October 2020, tens of thousands of overseas flowers appeared in the Shanghai market. Among them, about half are from Colombia. These…
Tmall International Overseas Sales Increased by 429% During China’s National Day
From October 1st to 7th every year is China National Day holiday. In September 2020, Tmall International launched a new upgraded business of “overseas direct purchase”, and deployed more than 100 overseas warehouses in 5 major regions of North America, Europe, Japan and South Korea, Hong Kong and Southeast Asia. During this National Day holiday, Tmall’s overseas direct purchase transactions increased by 429% year-on-year. Among…
Baidu Launching Baidu Kankan
Recently, Baidu launched Baidu Kankan, which can be seen as adding weight to the video layout. Currently Baidu Kankan can be downloaded and used on the App Store. What are the highlights of Baidu Kankan We thought it was the same as the short video software on the market, but after using it, we found that there are still many differences. First of all, Baidu…