The report of “2020 China’s Cross-border Online Shopping Trends Insights” shows that under the epidemic, consumers’ attention to cross-border online shopping is on the rise, and the search and discussion heats have increased significantly. Baidu search big data shows that in 2020, the search popularity of related content for “cross-border e-commerce” keywords has increased by 20% compared with 2019. Searches for “how to buy overseas…
China Internet Marketing & Tips
Baidu Prohibiting the Folding of the Main Content of Web Pages
May 25, 2021, Baidu released officially its declaration in public that the folding of the main web pages are now not allowed. Baidu indicated in further the sections in mini program and H5 would not be allowed folding. Here’s the sample as below.
Baidu SEO Updates
Here’s a list of update records on Baidu SEO from Baidu officially, including Baidu algorithm, Baidu search rules and policies, etc. May 24, 2021: Prohibited the folding of the main content of the landing page May 14, 2020: Released a new service of “Quick Inclusion”, which guarantees to include submitted pages within 48 hours April 6, 2020: Published “Baidu APP Mobile Search Landing Page Experience White…
Young Chinese Generation Z Users in The Vertical Social Communities
More information acquisition, social communication, and consumer decision-making of Generation Z happen online. Generation Z pays attention to brand and interactivity, individualization of marketing, and user experience, which put forward new requirements for new advertising and marketing models. Internet platforms with more young users and richer product content are expected to benefit from the transformation of the new marketing model. By analyzing the user structure,…
The Difference between Domestic e-Commerce & Cross-border e-Commerce
Cross-border e-commerce refers to an international commercial activity in which transaction entities belonging to countries or regions with different tariffs complete transactions, conduct payment and settlement through e-commerce platforms, and deliver goods and complete transactions through cross-border logistics. What are the characteristics of cross-border e-commerce 1. The network is a borderless medium with global and decentralized characteristics. Therefore, cross-border e-commerce that is dependent on the…