The latest data shows that the market size of European cross-border e-commerce in 2021 will exceed 171 billion euros, an increase of 36.5% over the previous year. Personalized marketing, online transactions, contactless distribution… The advantages of e-commerce have become more prominent during the epidemic prevention and control period. A survey of 25 European countries by Belgian International Post found that consumers in 24 countries ranked…
China Internet Marketing & Tips
How to Win Chinese Young Consumers
China’s youth group, especially the “Internet generation” born from 1995 to 2009, their daily consumption is characterized by fragmented information to guide consumption behavior. At the same time, young people are more assertive, like new attempts, and are keen to experience different consumption scenarios. It is not easy to win the favor of young consumers. 1, this group has both rationality and personality, which makes…
How to Transfer A Tmall Store
Many merchants are considering entering Tmall Mall to get a piece of the pie. However, the threshold for Tmall is getting higher and higher. It is not easy to self-recommend. It is a shortcut to transfer the Tmall store that has already settled in successfully. How to transfer a store on Tmall? What should we pay attention to when transferring? 1. Qualifications required by Tmall…
Fascinating Keywords from A Call One Day
One day, we received a call asking for “how to transfer ownership of real estate in Hawaii”, which was related of ReadUSA.com business (our client) we’re representing in China. It’s pretty strange question through ReadUSA.com. The lady over the phone described that one guy in her organization embezzled funding since earlier 2016, and bought many houses in some countries including Hawaii, USA in last 2…
Tmall Global Attracting More Global Brands Joining In
Since 2020, Tmall Global launched three major strategies: accelerating the entry of overseas brands, building an international business incubation center, and launching imported flagship stores. Tmall International strove to incubate 1,000 companies this year, and fully promote the five-year US$200 billion import strategy. Affected by the global pandemic, China’s import market has experienced short-term fluctuations but long-term improvements. Many new categories and new products have…