Using data to drive user growth, revenue growth, and profit growth has become an important method for many companies in their digital transformation and upgrading. Facing the uncertainty of the international economic environment, what important changes will the marketing data analysis market have? From behavior analysis to user operation, the core value of marketing data analysis is changing In the past 5-10 years, “marketing data…
China Internet Marketing & Tips
How to Increase Brand Search Volume & Brand Sales Conversion
When SMEs promote, they used to keep eyes on the effects of input and output. So what is more effective? Doing well in China ePR is a good approach of digital marketing in China. China ePR is controllable in terms of investment costs, and secondly, in terms of corporate advantage mining, the content is relatively rich, and the timeliness of dissemination is also very long….
4 Tips to Help High-quality ePR
Compared with hard advertisements, ePR is the “text advertisement” written by the marketing copywriter of the enterprise or the advertising company. Compared with hard advertisements, soft texts are called soft texts because of their “soft” characters. When the homogeneity of ePR content becomes more and more serious, the value that ePR can bring gradually decreases. The ePR must have its own style and create a…
China’s “Double Eleven” Exceeded CNY 960 Billions in 2021
In 2021, China’s double eleven transaction volume was 965.12 billion yuan, a year-on-year increase of 12.22%. The top 2 platform transaction volume accounted for 92.15% of the total transaction volume. In terms of transaction share, the top three platforms for Double Eleven transaction share in 2021 are Alibaba, JD.com, and Pinduoduo, with transaction shares accounting for 57.8%, 27.1%, and 6.4%, respectively. The total number of…
China’s Digital Economy Reached CNY 39.2 Trillion in 2020
The latest “China Internet Development Report 2021” pointed out that in 2020, China’s e-commerce transaction volume will reach CNY37.21 trillion, accounting for 38.6% of GDP, maintaining a high growth rate of 9.7%, an increase of 4.5% year-on-year. The rapid development of e-commerce and the digital economy has promoted the rapid growth of new markets and created a large number of jobs. As of June 2021,…