China Internet Marketing & Tips

Baidu’s 2025 Algorithm Updates: Key Themes

Baidu’s 2025 algorithm updates represent a significant shift toward prioritizing user experience, advanced content understanding, and sophisticated low-quality content detection. These changes will require businesses to adapt their strategies, moving away from traditional SEO tactics and focusing on high-quality, multi-modal content. User Experience (UX) is Now a Core Ranking Factor The new algorithm places a heavy emphasis on UX metrics. This includes several key factors:…

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Chinese Buyers Soar to Become the Largest International Buyers of U.S. Real Estate, Outpacing Canada by 1%

The United States, as the world’s largest economy and a hub for immigrants, consistently attracts individuals globally seeking opportunities to live, work, and study. Within this dynamic landscape, international clients represent a significant market niche for REALTORS®. The latest data from April 2024 to March 2025 highlights a compelling shift: Chinese buyers have re-emerged as the undisputed leaders in U.S. residential real estate, presenting an…

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China SEO: Not What You Imagine

Have you ever thought that simply replicating Western SEO strategies would work wonders in China? When we talk to overseas business owners and marketers, we often hear about their confusion regarding the Chinese digital marketing landscape. Many believe that by simply porting their mature Western SEO strategies to China, they can achieve success in the Chinese market. However, the reality is far from it. Today,…

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Western Businesses and China GEO Practices in China

This focuses on how Western businesses can effectively implement Generative Search Engine Optimization (GEO) within China’s rapidly evolving AI large model ecosystem, drawing insights from the provided report. Navigating China’s AI Landscape and Data Ecosystem China’s AI large model development is characterized by a “giant dominance + rising stars + industry deep cultivation” pattern, led by major tech companies like Baidu, Alibaba, ByteDance, iFlytek, Tencent,…

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Behind the “Invisible Wall”: My Battle for Digital Survival in China

I. The Gnawing Question: Am I Alone Behind This “Invisible Wall” in China? The allure of the Chinese market was undeniable. For years, I, Jake, had watched from afar as our global renewable energy consulting firm thrived, building a reputation for excellence. When the opportunity arose to lead our expansion into China, I embraced it with a mix of excitement and a healthy dose of…

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