1. Introduction: More Than Just an App Think about the last time you ordered a coffee from the Starbucks app. It probably remembered your favorite drink and offered you a personalized deal. Or when you opened Netflix, it recommended a show you ended up loving. We’ve come to expect these kinds of smart, tailored experiences from the companies we interact with every day. So why…
Category Archives: business challenge
Navigating China’s Digital Landscape: 5 Common Technical Mistakes Western Businesses Make
China’s digital market offers immense opportunities for foreign businesses, boasting over 1.1 billion internet users and significant digital economic growth. However, this high-reward market is characterized by unique regulatory complexities and a distinct digital ecosystem. Success hinges on deep localization and stringent adherence to evolving regulations, as China’s digital market is a national strategic priority with continuous legislative and enforcement efforts in cybersecurity, data protection,…
Resilient Growth: A Multidimensional Framework for Global Marketers in 2025
In 2025, global marketers face a stark dichotomy: supply chain pressures have driven raw material costs up 23% year-over-year, while the experience economy surges with consumers demanding 40% more “emotional value” from their purchases. How can businesses navigate this perfect storm of rising costs and evolving consumer expectations? This article examines breakthrough strategies across supply chain management, data analytics, regulatory compliance, product development, and organizational…
From Traffic to User Remaining, New Strategy in Current Inventory Game
Competition in China Giants has never been so fierce as it is today. In the past, the giants would be keen to tell a story to everyone: “My field is a fertile, uncultivated land. In this land, I have a huge advantage.” Today, this story is difficult to continue. The reason is: “Yes, you still have an advantage on this fertile soil. The problem is,…
10 Useful Digital Marketing Statistics in 2020
Digital marketing is a trend in recent years. Affected by the COVID19 epidemic, many traditional enterprises that originally relied on physical sales and offline activities were also forced to undergo digital transformation. Do you understand digital marketing? Take a look at the 2020 digital marketing data from Internet Data Corporation, which can help you make a more effective digital marketing plan. 1, 33% of Internet…
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