b2b marketing

The Impact of B2B Marketing on Corporate Decision-Making

B2B enterprise collective decision-making is a complex process, involving many aspects such as the enterprise’s internal organizational structure, decision-making mechanism, and team collaboration. B2B marketing has an important impact on corporate collective decision-making Data-driven decision support: B2B marketing provides data and analytics that can help companies better understand customer needs, market trends, and competitor situations. This kind of information can become a strong support for…


How to Do B2B Marketing on WeChat

WeChat is the most popular social media platform in China and the app that people use the most to socialize online. As of June 2021, the number of monthly active users of WeChat has exceeded 1.1 billion, covering almost all Internet users in China. WeChat occupies an unshakable position in the Chinese social media market. WeChat daily active users and average daily time spent In…


How to Operate B2B Marketing on WeChat

When WeChat has 1.2 billion monthly active users worldwide, it is more than a simple social application. In recent years, the relevance of WeChat as a business tool has increased significantly, and it has become an important means of B2B marketing for many companies. It promotes business connections and helps companies build solid customer relationships in the Chinese market. How to use WeChat, a super…