This is the case study of embedded video marketing on China outbound tourism. 1, Introduction of This Video Title: Korea travel diary Seoul 2016 Author: an unknown girl Description: vblog of a young Chinese couple about their 6-day travelling in Seoul, Korea, including flight, hotel, city sightseeing, food, hanging around, night life, shopping, etc. Video Length: 17 mins 22 seconds Video Platform: iQiYi Video Poster: Very…